Taste New York Welcomes Hinny Hard Seltzer: A Bold New Addition at Blue Cross Arena
Clyde, NY – December 6, 2024 – Hinny Hard Seltzer, a veteran-owned business known for its inventive and refreshing flavors, is proud to announce its acceptance into the prestigious Taste New York program. This partnership further solidifies Hinny’s commitment to delivering high-quality beverages to seltzer-lovers across New York State.
As part of the Taste New York program, Hinny Hard Seltzer will be available at the Taste New York stand at the Blue Cross Arena, home of the Rochester Americans hockey team. This collaboration offers fans a new way to enjoy the game day experience by indulging in a locally crafted beverage that embodies the spirit of New York.
"Being part of the Taste New York program is a significant milestone for Hinny," said Tim Nickels, Founder of Hinny Hard Seltzer. "We’re thrilled to bring our unique flavors to hockey fans and visitors at the Blue Cross Arena while supporting New York State’s dedication to showcasing local products."
Taste New York, an initiative by the New York State Department of Agriculture and Markets, promotes New York-made food and beverages, highlighting the diverse and innovative products from across the state. The program supports local producers while providing consumers with an authentic taste of New York.
Hinny Hard Seltzer has quickly gained a loyal following for its adventurous, award-winning flavors, and brings a dedication to excellence and innovation to every can. With this new partnership, the brand continues to expand its reach, offering fans another chance to enjoy its seltzers in one of Rochester’s premier venues.
About Taste New York
Launched by the New York State Department of Agriculture and Markets, Taste New York highlights the state’s robust and diverse food and beverage industry. The initiative connects consumers with the best local products, showcasing New York’s exceptional producers at events, markets, and venues across the state. For more information, visit www.taste.ny.gov.
